Who We Are?

Who We Are?

YARDH is an Open Access (OA) platform dedicated to empowering local football communities by promoting, raising awareness, and encouraging the adoption of sustainable practices in football. We specialize in translating knowledge into strategic insights and practical tools that strengthen sustainability leadership and management within the local football ecosystem. Our goal is to inform action and accelerate real-world adoption of sustainable practices across football.

Looking for more information about YARDH platform? Visit our FAQ page.

What We Do?

Our Mission is: To empower the local football industry, communities, and individuals by contributing to raising awareness and encouraging the adoption of sustainable practices in football through the following actions:

  1. Publish Open Resources: We develop and share applied research, guides, toolkits, and practical resources that support sustainable football in practice. on sustainable football.
  2. Provide Guidance and Support: We offer tailored advice and insights to football organizations and communities, helping them integrate sustainable practices into their operations and culture.

In addition, we develop standards-aligned tools, materials, and micro-courses that help stakeholders apply sustainable practices in their football projects.

Where We're Going?

Our vision is to become a trusted and leading knowledge body in leadership best practices in sustainable football – locally rooted and globally recognized.

We aim to set the standard for impactful, locally-driven initiatives that create positive social, environmental, and economic change. By fostering collaboration and sharing knowledge openly, we strive to make football a catalyst for sustainability starting from the grassroots level

What Guides Us?

We view ourselves as part of the community, and we strive to improve it through initiatives, programs, and projects that foster community engagement, empower youth, and generate social and economic benefits through football. Our core values guide us in every aspect of our work and reflect the essence of our culture, which strives for excellence and impact while maintaining our responsibility.

Our responsibility:

  1. Remain an Open Resource: We are committed to operating an Open Access (OA) platform on sustainable football practices. We believe in freely sharing knowledge to empower communities and drive change.
  2. Sustainability: We are devoted to implementing sustainable practices in all aspects of our work. We focus on providing innovative solutions that aim to preserve resources and foster sustainable growth within the local football community.
  3. Striving to Discover the Best Solutions: We are curious and creative thinkers, always striving to find the best answers and solutions to challenges. We think critically, examine, and solve problems while continuously seeking new perspectives to expand our understanding.
  4. Flexibility in Our Approach: We embrace change and growth, adapting when necessary to do what is right. Our flexibility allows us to learn, engage, and continuously improve.
  5. Effective Communication: We value and care about our work, our communities, and each other. We believe in collaboration, inclusion, and listening to and respecting diverse voices.
  6. Accountability in Everything We Do: We take responsibility for our work and its impact. Our commitment is to provide accurate and well-considered solutions that help our clients and their communities thrive.
  7. Integrity: We adhere to the highest standards of honesty and transparency in all that we do. We ensure that our decisions and actions align with ethical and professional values.
  8. Impartiality: We maintain impartiality in all aspects of our work, seeking to provide advice and support to all parties involved without bias. We believe that making decisions based on objective criteria and accurate information ensures the best outcomes for everyone.
  9. Inclusivity: We ensure equal opportunities for all individuals, regardless of background or socio-economic status. By fostering diversity and inclusion, we create a fair and innovative environment that benefits everyone in the football community

What Do We Focus On?

YARDH advances sustainable football through locally driven collaboration. We work with our partners to strengthen financial resilience, environmental responsibility, and long-term development across football organizations. Our core areas of expertise include:

  1. Sustainability strategies and long-term planning
  2. Leadership, governance, and institutional development
  3. Administrative systems and operational efficiency
  4. Social engagement, community development, and inclusion
  5. Innovation, technology, and data-driven decision-making

Who Do We Serve?

YARDH serves:

  1. Football Communities: local communities involved in football, aiming for personal development and social empowerment through sport.
  2. Football Leaders and Managers: Individuals pursuing leadership roles in the football ecosystem, including leaders, managers, coaches, officials, administrators, and volunteers.
  3. Football Organizations: lower divisions’ leagues, semi-professional clubs, local football bodies, and other football entities seeking to integrate sustainable practices and leadership development.

Our success depends on collaborative efforts with key stakeholders, including:

  1. Local Football Organizations: Teams, Clubs, schools, youth academies, and leagues.
  2. Government and Policy Makers: Entities influencing sports policy and sustainability efforts.
  3. Academia: Research institutions and universities interested in applied knowledge, field-based studies, and collaboration on sustainable football initiatives.
  4. Corporate Partners: Sponsors, businesses, and funding agencies aligned with sustainable development goals.
  5. Volunteers and Experts: Individuals offering time, expertise, and knowledge to support the mission.

Our Commitment to Football Sustainability

YARDH is committed to promoting, aligning, and integrating the SDGs into its operations and research, ensuring that all activities support the global sustainability goals across all areas of football leadership and beyond. This commitment is further reflected in tailored sub-commitments for each SDG, guiding the Hub’s mission, values, and goals. A detailed commitment plan will be developed and published.